Which of the following 'W' words should be answered to determine the content for a message?

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Multiple Choice

Which of the following 'W' words should be answered to determine the content for a message?

Explanation:
The content of a message is defined by what information needs to be communicated. Among the common planning questions, What directly specifies the subject matter—the actual details you want to convey. It answers “what are we saying?” and so sets the content itself. The other options shape the message's context: When influences timing, Who identifies the audience, and Why explains purpose or rationale. Those aspects guide how the content is delivered, but they don’t determine the content as directly as What does. So the best choice for determining the content is What.

The content of a message is defined by what information needs to be communicated. Among the common planning questions, What directly specifies the subject matter—the actual details you want to convey. It answers “what are we saying?” and so sets the content itself. The other options shape the message's context: When influences timing, Who identifies the audience, and Why explains purpose or rationale. Those aspects guide how the content is delivered, but they don’t determine the content as directly as What does. So the best choice for determining the content is What.

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